CBS
Super Bowl
Super Bowl
Mixed Reality
Animation
Silver Spoon brought an unprecedented level of visual excitement to the 2022 Super Bowl, creating all of the augmented reality (AR) graphics that captivated millions of viewers. Our dynamic open sequence was a showstopper, featuring a player catching the ball and dramatically exploding into a mesmerizing spray of particles. Beyond this explosive start, we delivered a comprehensive AR graphics package throughout the game, including visually rich player comparisons, dynamic score bugs, and a host of other real-time graphical enhancements that elevated the broadcast and immersed fans deeper into the action.